After yesterday’s council meeting on Steady State Economy, I am saddened to read the Green Alliance recommending the views of this writer. Like yesterdays meeting, it is all about ‘Growth’, not about living within our means.

Inside track

This is a guest post by Paul Polman, chief executive of Unilever. It is an extract from his contribution to a collection of writings about the Earth Summit, Rio+20: where it should lead, published by Green Alliance and the RSPB.

These are turbulent times for the world and for the business community, addressing this requires governments and business to work together to create the right framework for sustainable development at Rio+20.

We need to find a new model of growth, one that is equally conscious of the need of people and of the planet, and puts sustainability and equality at the heart of consumption. Sustainable growth must benefit the world’s hungriest billion people as well as the rising middle classes.

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